Kim Faura
Growth & Marketplace Leader

Kim Faura

C-level growth operator and Managing Director with 20+ years growing and scaling consumer brands, marketplaces and subscription businesses. Proven track record across Product, Marketing and Commercial leadership.

Impact by the Numbers

Measurable outcomes from 20+ years of leadership across marketplaces, mobile and consumer platforms.

£500m+
Revenue at scale (founding team)
giffgaff
£100m+
Revenue — over 2x growth in 3 years
Checkatrade
+30pp
YoY revenue growth turnaround
Gumtree

Career Timeline

A track record of scaling marketplaces, platforms and consumer businesses.

May 2024 – Present
Chief Consumer Officer → Managing Director
Gumtree
Leading the consumer business for one of the UK's largest marketplaces, serving over 10 million users a month.
  • Accountability for Product, Marketing, UX, CRM and Business Intelligence
  • Defining growth and monetisation strategy
  • AI-driven product innovation across buyer and seller journeys
Jan 2024 – Present
Managing Director
Early Phoenix
Advising selected organisations on customer-centric growth across product, experience and go-to-market strategy.
Jan 2020 – Nov 2023
Chief Product & Marketing Officer
Checkatrade
UK's leading home-services marketplace. Owned by Brookfield, 500+ workforce.
  • 80% increase in homeowner demand — over 2x revenue growth to £100m+
  • Led Product & Marketing — £15m+ budget, 50+ person organisation
  • 50%+ conversion improvements through product strategy and experimentation
  • Launched Checkatrade Guarantee, Jobs Management, tiered subscriptions — 33% more completed jobs, 96% ARPU growth
  • Brand awareness from 36% to 63%, consideration from 43% to 64%
Sep 2009 – Dec 2020
Chief Product & Commercial Officer
giffgaff
UK mobile network owned by Virgin Media O2. Founding team member — grew to £500m+ revenue and 4m active customers.
  • Scaled from launch to £500m+ revenue with sustained profitability
  • Led Product, Marketing & Commercial — £20m+ P&L, 40+ person team
  • 100%+ conversion improvements across key digital journeys
  • Founded Phones business unit — 20%+ of total business profit
  • Strategic partnerships with Google, Apple, Samsung, Facebook, Tesco
  • uSwitch Network of the Year (2016–2019), Which? Recommended (2013–2020)
Apr 2006 – Sep 2009
Brand Manager
PepsiCo
Brand management in Barcelona — food and snacks division for Iberia.
  • Led launch of Matutano Nuts — PepsiCo Iberia's most significant investment project in 2009
  • Launched Sunbites brand across Spain and Portugal
  • Built PepsiCo Spain & Portugal's first corporate site
Jul 2005 – Aug 2005
Assistant Brand Manager Internship
Unilever
Brand management internship in Madrid.

Core Strengths

Areas of deep expertise honed across 20+ years of leadership.

Marketplace & Platform Growth

Scaling two-sided marketplaces with data-driven product strategy and disciplined execution.

Product & Marketing Leadership

End-to-end ownership of product, UX, brand, performance marketing and CRM at scale.

Revenue & Conversion

Driving sustained revenue growth through experimentation, pricing and funnel optimisation.

AI & Business Intelligence

Applying AI-driven product innovation and data intelligence to unlock competitive advantage.

Brand & Go-to-Market

Multichannel brand strategy, category positioning and customer-centric growth.

Team Building & Scaling

Building, mentoring and scaling high-performing product, marketing and commercial teams (50+ people).

Education & Languages

Academic foundations and multilingual capability.

BBA + MBA Combined Programme

ESADE Business School, Barcelona

Bachelor in Business Administration combined with MBA from one of Europe's top business schools.

Industry Recognition

Marketing Week

Recognised twice in Marketing Week's Top 50 CX Professionals for impact on customer-led growth and experience transformation.

English — Fluent Spanish — Fluent Catalan — Fluent French — Advanced Italian — Basic Portuguese — Basic

Get in Touch

Interested in working together? Let's talk.